Companies that provide social-mobile-data in the cloud to knowledge workers have the competitive advantage over companies that don’t.

As we get better at security, encryption and protection of corporate and personal assets in the cloud there is no reason not to enable everyone to have access. Unlocking knowledge and freeing up innovation from “cul-de-sacs” improves time to market and the bottom line.

 Beverly Macy4 Big Trends in 2014 — Social/Mobile/Data in the Cloud |

Why Generation Y is Causing the Great Migration of the 21st Century | PlaceShakers and NewsMakers
Just after the close of World War II, the last Great Migration in the United States — the move from the city to the new suburbs — began to emerge, fueled by new roads, low congestion, and modest energy costs. It was a new beginning, a chance to shake off the past, and it came complete with the promise of more privacy, more safety, and easier financing.
Not surprisingly, Americans bought in.
After that, it didn’t take long for the preferred retailers to do likewise, abandoning the city and following their customers to the suburbs. The suburban single family home on a large lot became synonymous with the American Dream.

After 60 years, many commentators have announced that the American Dream is poised to make its next great shift — this time from the suburbs to the urban core of our cities. Indeed, at the recent New Partners for Smart Growth Conference in San Diego, Chris Nelson, Joe Molinaro and Shyam Kannan made it clear that a radical shift in preferences is on the horizon.

Why Generation Y is Causing the Great Migration of the 21st Century | PlaceShakers and NewsMakers

Just after the close of World War II, the last Great Migration in the United States — the move from the city to the new suburbs — began to emerge, fueled by new roads, low congestion, and modest energy costs. It was a new beginning, a chance to shake off the past, and it came complete with the promise of more privacy, more safety, and easier financing.

Not surprisingly, Americans bought in.

After that, it didn’t take long for the preferred retailers to do likewise, abandoning the city and following their customers to the suburbs. The suburban single family home on a large lot became synonymous with the American Dream.

After 60 years, many commentators have announced that the American Dream is poised to make its next great shift — this time from the suburbs to the urban core of our cities. Indeed, at the recent New Partners for Smart Growth Conference in San Diego, Chris Nelson, Joe Molinaro and Shyam Kannan made it clear that a radical shift in preferences is on the horizon.

10 Smarter Enterprise Technologies That Will Have Big Impact in 2011

Source: Smarter Technology

The smartest place to be for a company, customer or entrepreneur is at the intersection of business needs and new technologies. Here are 10 projects I’ve been watching that I contend will have a big business impact this year.

Starbucks: No, not its new 30-ounce drinks, but its new payment system. Using a smartphone and scanner to pay for your Starbucks’ purchase is just the start of mobile payment systems in the United States.

Starbucks Card Mobile app (Source: Starbucks)

Social network-driven phone systems: Skype and Google let you choose your own number.  Google lets you choose which number will ring on which phones as well as provide speech to text translations of voicemail. Enterprise IT will decide it is better to join in, rather than fight the tide. Expect organizations to start building phone systems around such phone-in-the-cloud providers.

The next stage of CRM: Maintaining and evaluating customer contacts is still a big part of corporate IT. The success of companies such as Salesforce.com was built around taking balky CRM systems and moving them out to the cloud. The next stage is to manage all customer interactions including social networks. Startups such as Nimble have the right idea.

Smartphones in pinstripes: One phone with two faces. A consumer face and an enterprise face. Lots of talk about this one right now, but no real contenders yet.

The tablet app machine: Tablets are the new in thing, but except for Apple and some Android offerings, they are still mostly invisible in the enterprise. That will change as companies reorganize their development resources to address tablet applications.

(Read more on Smarter Technology)

Crucial point here: “The rise of African consumers. The continent of Africa has more than 1 billion people, with 35 democracies (compared with nine a decade ago). And as an “emerging market,” investment bankers are bullish on it, citing the IMF’s forecast for a growing GDP in sub-Saharan Africa—home to 84 percent of the continent’s population—at 5 percent this year, accelerating to 5.5 percent in 2011. Havas Worldwide, Euro RSCG Worldwide PR’s parent, has invested in South Africa, such as with a sports and entertainment marketing arm, and, indeed, South Africa is increasingly seen as an entry point for doing business on the continent in various industries, but the trend will be pan-African. MIT’s Technology Review reported that cell phones are one technology that have migrated well to Africa despite the poor infrastructure and political instability that have been barriers in the past. The report described customers using them for applications including digital banking and payments

10 Predictions for the News Media in 2011

5. Social vs. Search


In 2010, we saw social media usage continue to surge globallyFacebook alone gets 25% of all U.S. pageviews and roughly 10% of InternetInternet visits. Instead of focusing on search engine optimization (SEO), in 2011 we’ll see social media optimization become a priority at many news organizations, as they continue to see social close the gap on referrals to their sites.

Ken Doctor, author of Newsonomics and news industry analyst at Outsell, recently pointed out that social networks have become the fastest growing source of traffic referrals for many news sites. For many, social sites likeFacebookFacebook and Twitter only account for 10% to 15% of their overall referrals, but are number one in growth. For news startups, the results are even more heavy on social. And of course, the quality of these referrals is often better than readers who come from search. They generally yield more pageviews and represent a more loyal reader than the one-off visitors who stumble across the site from Google.

Map of the Decade, ExaTrends of the Decade, and the Zeitgeist for 2011 - Trends in the Living Networks
It is traditional at the turn of the year to look forward at what is to come. We have crystallized our thinking on the year ahead and the decade of the 2010s in a new 3-page visual landscape. Note on ExaTrends: Given the exponential pace of change of today we are far beyond a world of MegaTrends. Exa is the prefix meaning 10 to the power of 18, following Mega, Giga, Tera, and Peta. As such Exa is Mega cubed. 

Map of the Decade, ExaTrends of the Decade, and the Zeitgeist for 2011 - Trends in the Living Networks

It is traditional at the turn of the year to look forward at what is to come. We have crystallized our thinking on the year ahead and the decade of the 2010s in a new 3-page visual landscape. Note on ExaTrends: Given the exponential pace of change of today we are far beyond a world of MegaTrends. Exa is the prefix meaning 10 to the power of 18, following Mega, Giga, Tera, and Peta. As such Exa is Mega cubed.