Managing your reputation on social media. A clothing retailer’s web site went down after a sale was announced. When the site was repaired following a social media dialogue, one customer still couldn’t access the page, so the social team provided a direct email contact to resolve the issue off of Facebook. This solution gave the user somewhere to go to have her issue addressed. Via Social Media Examiner
Your online presence, captured in a single QR code
There’s no doubt the venerable business card has served generations of meeting attendees well, but today’s highly networked era seems to call for something more. Much the way the MingleStick helps translate physical meetings into online ones via a dedicated device, so Skanz uses QR codes to capture and share users’ online presence. READ MORE…
Klout Expands Influence Scoring To Professional Social Network LinkedIn
Klout, a startup that measures influence on Twitter and Facebook, is expanding its product today with the addition of LinkedIn. With the launch of Klout scoring for LinkedIn, you’ll be able to add your LinkedIn account to your Klout score and see your influence on the professional social network network itself.
For background, Klout evaluates users’ behavior with complex ranking algorithms and semantic analysis of content to measure the influence of individuals on social networks.
On Twitter, Klout’s influence score is based on a user’s ability to drive action through Tweets, Retweets and more. On Facebook, Klout will examine how conversations and content generate interest and engagement, via likes, comments, and more, from the network’s nearly 700 million users.
While Klout declined to give specifics on exactly what they are anlyzing (i.e. Likes, Tweets); the startup said it will analyze your interactions on the LinkedIn, who you are interacting with and engaging, and what types of content you are sharing with contacts. It’s important to note that simply having more connections on LinkedIn won’t get you a higher Klout score; it’s about the quality of those connections.
Source: TechCrunch
What are the jobs of the future?
I just did an interview on the industries that will grow and shrink this decade – I’ll provide a link to the story when it comes out if the magazine puts it online, or if not write it up as a blog post later. It made me remember an interview I did a couple of years for an article on the jobs of the future. They just took a brief quote from my interview: Futurist Ross Dawson of the Future Exploration Network says that when social networks burst onto the scene, roles as community managers or social network managers became a necessity. Such roles are still new, he says, but companies and celebrities alike are advertising for professionals to help them manage their consumer and fan online chat. “You can have thousands of friends on Facebook and MySpace,” Dawson says. “A celebrity will have people that help them manage their MySpace site as they have a lot of people to interact with and not enough time.” Here is the list of jobs of the future that I told the journalist about: Virtual assistant Personal database manager Reputation manager Carbon emission consultant Computer scavenging Brain implant surgeon Emotional robot interface designer Information filterer Motion capture actors Dog yoga instructor Concept visualization designer What do you think the jobs of the future are?
Social network manager
