TD Bank is innovating with Goggle+ pages to create social media videos and content that are hyper-local.

Says TD CMO Vinoo Vija: “Our ultimate goal is for more consumers to walk into our stores by giving them content that makes the store much more accessible.” Vija, who has not created local Facebook pages, expects search rankings to rise.

(via TD Bank Invests in Google Content | Digital - Advertising Age)

Among its many uses of IBM Connections, TD Bank has used the enterprise social software to:+ eliminate some of the 40 e-mails per week that customer service employees received as updates on product development and other matters. Now all of those updates are distributed through social software. There are fewer updates and they are written in a more concise format. The reduction in e-mail frees up more time for service representatives to spend with the bank’s 22 million customers 

+ create a digital community that lets bank advisors who structure client deals connect with other advisors for help. In one example, an advisor sought advice on how to deliver bad news to clients. Within a few days, the advisor received feedback from nine peers around the country.Via wsj.com CIO Journal
Among its many uses of IBM Connections, TD Bank has used the enterprise social software to:

+ eliminate some of the 40 e-mails per week that customer service employees received as updates on product development and other matters. Now all of those updates are distributed through social software. There are fewer updates and they are written in a more concise format. The reduction in e-mail frees up more time for service representatives to spend with the bank’s 22 million customers 
+ create a digital community that lets bank advisors who structure client deals connect with other advisors for help. In one example, an advisor sought advice on how to deliver bad news to clients. Within a few days, the advisor received feedback from nine peers around the country.

Via wsj.com CIO Journal