How an IBM experiment improved innovation and morale
The IBM initiative is one of the world’s first enterprise crowdfunding projects, started in the spring of 2012. The decision of how and where to allocate the company fund was left up to the employees.
500 employees in IBM’s Research division were each given $100 and the chance to propose a project — but they could only use the funds to support the projects of their co-workers, not their own, for needs shared by employees such as a 3D printer. The participation rate was a whopping 46 percent. A second trial in another Research division had even stronger participation.
The third trial of the concept was run by the CIO and IT divisions, offering $10,000 to $50,000 per project, and focused only on technologies. About 300 employees from 29 countries were involved and 10 projects were successfully funded. (Like Kickstarter, the model was an all-or-nothing funding.) Compared to the first trial, where only 42 percent of the funding came from people unknown to the project leader, in the second trial 80 percent came from anonymous donors within the organization.
via Enterprise crowdfunding: VentureBeat