Top Brands on Instagram are Posting More and Drawing Larger Audiences

Engagement is highly concentrated among a small subset of brands: the top 10 by engagement accounted for an outsized 83% of all engagement, with these brands comprising just 33% of posts and 65% of total followers.

(via Marketing Charts)

Top Brands on Instagram are Posting More and Drawing Larger Audiences

Engagement is highly concentrated among a small subset of brands: the top 10 by engagement accounted for an outsized 83% of all engagement, with these brands comprising just 33% of posts and 65% of total followers.

(via Marketing Charts)

Notes

  1. otooleryan reblogged this from ibmsocialbiz
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  4. backwardstimemachine reblogged this from ibmsocialbiz and added:
    Top Brands on Instagram are Posting More and Drawing Larger Audiences The number of Interbrand 100 brands with an...
  5. examiningculture reblogged this from emergentfutures
  6. sololoquy reblogged this from emergentfutures
  7. emergentfutures reblogged this from ibmsocialbiz
  8. sites4marketing reblogged this from ibmsocialbiz and added:
    Great Info!
  9. boris-stratievsky reblogged this from ibmsocialbiz
  10. danieljohnyoung reblogged this from ibmsocialbiz and added:
    Instagram in the mix
  11. ibmsocialbiz posted this

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