52% of Americans did mobile phone research while in stores over the holiday season | Trends in the Living Networks
The cross-over between physical and online retail is not just for  innovators and techies. It is the way people shop. In a 30 day period  spanning Christmas, 52% of Americans who have mobile phones (and who  cares about the rest?  ) used mobile phones to help them make buying decisions, according to research from Pew Internet.

52% of Americans did mobile phone research while in stores over the holiday season | Trends in the Living Networks

The cross-over between physical and online retail is not just for innovators and techies. It is the way people shop. In a 30 day period spanning Christmas, 52% of Americans who have mobile phones (and who cares about the rest? :-) ) used mobile phones to help them make buying decisions, according to research from Pew Internet.

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